One thing I have learned in the last few years working for Kiss 95.1; don’t underestimate the BTS Army!
K-pop boy band BTS just released their new song, “Butter,” on Friday, and the song is already breaking records. The music video for “Butter” is now the most watched music video within 24 hours after its release. More than 113 million people watched the video in 24 hours of its release.
Not only that, the video also set the record for most simultaneous viewers on YouTube Premieres, which means that over 3.9 million people tuned in as the song was releasing to watch the video.
BTS also brought home 4 Billboard Music Awards on Sunday; winning top duo/group, top song sales artist, top social artist and top selling song with “Dynamite.”
BTS isn’t going anywhere. If you haven’t seen the video yet, check it out below: