Clever Girl Scout Uses Jason Momoa’s Abs To Sell Cookies
For most of us, Girl Scout Cookies really sell themselves, we don’t need a lot of incentive to buy a box or six. But an enterprising Girl Scout in Colorado came up with a marketing idea to help boost her cookie sales. The New York Post says she’s rebranding her stock of tasty Samoas as “Momoas.” Yes. as in the actor Jason Momoa. Haha. I love this!
Charlotte Holmberg is only in fifth grade, but she knows what sells, so she took the standard-issue purple box that Samoas come in and gave it a makeover by covering it with a photo of the “Aquaman” star’s ripped torso. But she didn’t come up with the idea totally on her own – Charlotte was inspired by a social media meme showing Momoa shirtless, sitting on top of a giant Samoa cookie.
Jason Momoa’s abs may help Charlotte sell more Samoas, but she was doing pretty well before trying out this sales tactic. Last year she sold 2,000 boxes and earned Top Cookie CEO status. And with a sexy man on the package, it’s probably no surprise who her biggest customers are. She says, “The moms are getting really excited and they’re saying they need them.”
In case you don’t know here’s what the scouts offer in way of flavors:
- Thin Mints: Chocolatey, mint-flavored cookies coated in a chocolatey coating.
- Samoas (or Caramel deLites): Chewy and rich, these cookies feature a caramel and coconut coating drizzled with chocolate.
- Tagalongs (or Peanut Butter Patties): Peanut butter layered between cookies and covered in chocolate.
- Trefoils (or Shortbread): Classic shortbread cookies with a simple, buttery flavor.
- Do-si-dos (or Peanut Butter Sandwich): Oatmeal sandwich cookies filled with a creamy peanut butter filling.
- Savannah Smiles: Zesty lemon-flavored cookies dusted with powdered sugar.
- Toffee-tastic: Buttery cookies with bits of toffee baked in, offering a gluten-free option.
- Girl Scout S’mores: Graham cracker cookies filled with a marshmallow and chocolatey filling.
