The MRL Morning Show

Weekdays 6:00AM-9:00AM

A new viral video crazy involves children and cheese.

Cheeeeeeeeeese. The internet is an amazing place. There have been too many viral challenges that have taken place to even keep track of, but the latest one is the “cheese challenge.”

Yes, like the word your parents used to make you say when they tried to take a picture of you. Now, they’re just throwing it at their kids! Apparently, the viral video challenge was started on Twitter by @unclehxlmes. He uploaded a video of himself approaching his toddler along with his brother while holding a slice of cheese.

Parents don’t know what to think about this. Half of the internet parents seem to be disgusted by this while the other half of the Internet finds it hilarious.

Take a look at some of the videos and let us know your thoughts on the latest viral challenge. @theMRLshow