BETHLEHEM, PA - MARCH 12: Shirley Voorhees, a Just Born employee holds boxes of Peeps in place as they head towards the plastic wrapping machine March 12, 2004 in Bethlehem, Pennsylvania. Just Born, the manufacturer of Marshmallow Peeps now produces more than 1.2 billion individual Peeps per year. This year it's expected that more than 700 million Marshmallow Peeps and Bunnies will be consumed by men, women, and children throughout the United States. Strange things people like to do with Marshmallow Peeps include eating them stale, microwaving them, freezing them, roasting them and using them as a pizza topping. Marshmallow Peeps and Bunnies come in five colors. (Photo by William Thomas Cain/Getty Images)