LONDON, ENGLAND - FEBRUARY 13: DON'T BE DAVE: A new survey by Asda has revealed over half of British women have never received flowers on Valentine's Day and Dave is the most likely to forget his loved one this year. Asda and flower designer Joseph Massie have created a living floral billboard allowing Londoners, like Dave to take a single red rose for their Valentine #dontbedave at Victoria Station on February 13, 2015 in London, England. (Photo by Ian Gavan/Getty Images for ASDA)