Burger King Under Fire For Tweeting ‘Women Belong In The Kitchen’
It’s International Women’s Day, and Burger King is in trouble for a tweet they sent that might be rubbing a lot of women the right way.
The brand’s UK Twitter account sent out a tweet that said, “Women belong in the kitchen.”
https://twitter.com/burgerkinguk/status/1368849338596745223?s=11
Burger King then started a thread to explain what that tweet meant. They said, “If they want to, of course. Yet only 20% of chefs are women. We’re on a mission to change the gender ratio in the restaurant industry by empowering female employees with the opportunity to pursue a culinary career. #IWD.”
They added, “We are proud to be launching a new scholarship programme which will help female Burger King employees pursue their culinary dreams!”
https://twitter.com/BurgerKingUK/status/1368877839072821253
Of course, even after they explained why they sent the tweet, it was too late. Many attacked the fast-food franchise for their tone-deaf tweet.
https://twitter.com/chelseaperetti/status/1368953071330414593
https://twitter.com/snuurid/status/1368953954294464520
just showed up for my first day at Burger King and they told me this was the uniform ? pic.twitter.com/Il1Xi7Jdf4
— carter hambley (@carterhambley) March 8, 2021
https://twitter.com/Ter0me/status/1368959218020200451
Bad day for the royal family, especially the Burger King
— Washington Post Universe Guy (@davejorgenson) March 8, 2021
burger king reaIIy just the fast food version of 6ix9ine
— Spac𝑒 (@sadcrib) March 8, 2021
https://twitter.com/heutrage/status/1368966564997828615
Here at Burger King, we value sexism. if you’re a man, come get our new Deluxe Cheeseburger for only $5.99! if you’re a girl, die
— Gringo Star (Max) (@lilvanhooters) March 8, 2021
UK Burger King trying to take some of the load for the royal family. https://t.co/mSFGM9LWyG
— Frederick Joseph (@FredTJoseph) March 8, 2021
https://twitter.com/3amsoda/status/1368957004237127686
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