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LOS ANGELES, CA - JANUARY 19: Actress/singer Kristin Chenoweth works with Oscar Mayer brand to put good moods to good use, as the official Good Mood Ambassador for the Oscar Mayer Good Mood Mission charity campaign. Chenoweth announced donation of the 1 million pounds of food to Feeding America at a Flash Mob celebration in Los Angeles and is rallying America to match this donation at for a total of 2 million pounds of food. Event was held at The Grove on January 19, 2010 in Los Angeles, California. (Photo by Charley Gallay/Getty Images)

Anyone who ever ate bologna as a kid probably bit out a space for a mouth and two eyes and tried to make a mask out of it. Well, Oscar Mayer is counting on that because they’ve actually just come out with a skincare mask inspired by that very thing.

Kraft Heinz, makers of Oscar Mayer Bologna, has teamed with Korean beauty and skincare company Seoul Mamas for a new face mask that basically looks like a piece of the luncheon meat. It’s described as a “hydrating and restoring hydrogel that promote skin elasticity, improve hydration and moisture retention.” But unlike your homemade bologna mask, the company wants folks to know you should “not eat” them because “that’s what bologna slices are for.”

“Our bologna has a nickname and it’s B-E-A-U-T-Y,” the Amazon product listing says, a reference to the luncheon meat’s famous jingle from the 1970s. “No, this sheet mask is not real bologna. Put it on your face, not your sandwich.”

The item went on sale yesterday and sells for $5 each, and folks online definitely had some thoughts. Check out reactions below: