Most Popular NFL Teams Based On Internet Searches
There are many metrics you can use to determine the most popular NFL teams: merchandise sales, television ratings, secondary-market ticket sales. The list goes on. USA Today looked at Internet…

(Photo by Quinn Harris/Getty Images)
Quinn Harris/Getty ImagesThere are many metrics you can use to determine the most popular NFL teams: merchandise sales, television ratings, secondary-market ticket sales. The list goes on. USA Today looked at Internet searches, namely Google Trends data from 2017 through 2022.
The Carolina Panthers did not crack the top ten nationwide, but they are the most-searched NFL franchise in North Carolina. However, South Carolinians appear to be more enamored with the Dallas Cowboys, based on the state-by-state data. Come on, South Carolina! Here are the teams that attract the most online attention overall:
10. Cleveland Browns

M.J. Stewart #36 of the Cleveland Browns celebrates his interception against the Pittsburgh Steelers in the third quarter at FirstEnergy Stadium on January 03, 2021 in Cleveland, Ohio. (Photo by Nic Antaya/Getty Images)
9. Las Vegas Raiders

Quarterback Derek Carr #4 of the Las Vegas Raiders celebrates after throwing a 31-yard touchdown pass to wide receiver Zay Jones #7 in overtime to defeat the Baltimore Ravens 33-27 at Allegiant Stadium on September 13, 2021 in Las Vegas, Nevada. (Photo by Ethan Miller/Getty Images)
8. Chicago Bears

Justin Fields #1 of the Chicago Bears celebrates a touchdown during the second half against the Los Angeles Rams at SoFi Stadium on September 12, 2021 in Inglewood, California. (Photo by Ronald Martinez/Getty Images)
7. San Francisco 49ers

George Kittle #85 of the San Francisco 49ers reacts after scoring a touchdown during the second quarter against the Seattle Seahawks at Lumen Field on December 05, 2021 in Seattle, Washington. (Photo by Steph Chambers/Getty Images)
6. Kansas City Chiefs

Patrick Mahomes #15 of the Kansas City Chiefs celebrates a touchdown against the Denver Broncos with teammates during the first quarter at Arrowhead Stadium on December 05, 2021 in Kansas City, Missouri. (Photo by Jamie Squire/Getty Images)
5. Philadelphia Eagles

Quarterback Jalen Hurts #1 of the Philadelphia Eagles throws the ball during the second half in the game against the San Francisco 49ers at Lincoln Financial Field on September 19, 2021 in Philadelphia, Pennsylvania. (Photo by Mitchell Leff/Getty Images)
4. Pittsburgh Steelers

Chase Claypool #11 of the Pittsburgh Steelers catches a pass over Patrick Peterson #7 of the Minnesota Vikings during the third quarter at U.S. Bank Stadium on December 09, 2021 in Minneapolis, Minnesota. (Photo by Stephen Maturen/Getty Images)
3. Green Bay Packers

Aaron Jones #33 of the Green Bay Packers does the Lambeau Leap to celebrate his third touchdown of the night against the Detroit Lions during the second half at Lambeau Field on September 20, 2021 in Green Bay, Wisconsin. (Photo by Wesley Hitt/Getty Images)
2. New England Patriots

Mac Jones #10 of the New England Patriots celebrates after a touchdown during the fourth quarter in the game against the New York Jets at Gillette Stadium on October 24, 2021 in Foxborough, Massachusetts. (Photo by Maddie Meyer/Getty Images)
1. Dallas Cowboys

The Dallas Cowboys celebrate an interception by Trevon Diggs #7 of the Dallas Cowboys against the Atlanta Falcons during the third quarter at AT&T Stadium on November 14, 2021 in Arlington, Texas. (Photo by Tom Pennington/Getty Images)