Are you sick of scrolling TikTok and finding an interesting storytime video, only to discover it’s made up of several parts and you have to go and search out the rest of it? Well, that soon may be a thing of the past.
TechCrunch reports that the platform will soon expand the length of its longest videos from three minutes, to 10 minutes. The newly expanded video ups the site’s battle with competitor YouTube, which launched their “Shorts” feature last year.
“Today, we’re excited to start rolling out the ability to upload videos that are up to 10 minutes,” a spokesperson said, adding more time will “unleash even more creative possibilities for our creators around the world.”
This is the second time increase in less than a year. Back in July, they expanded videos from one minute to three.
Response to the TikTok news has been mixed on social media. “just make a youtube channel. why do we need 10-minute videos on TikTok,” one person noted, while another commented, “so apparently you can upload 10-minute videos to TikTok now. does that not… completely go against the point of TikTok?”
Check out other replies below:
so apparently you can upload 10 minute videos to tiktok now— luna loves encanto and belle 🏳️⚧️🧶🥐🥥💙💛 (@kalosianlitten) February 28, 2022
does that not... completely go against the point of tiktok?
no if tiktok actually introduces 10 minute videos no one’s ever hearing from me again and i mean this genuinely.— blaire is in love (@bIairewitch) February 28, 2022
just make a youtube channel. why do we need 10 minute videos on tiktok. pic.twitter.com/jDQXYpPoU8— suri (@mengerszhang) February 28, 2022
TIKTOK just approved 10-minute videos for creators— WendyO.eth (@CryptoWendyO) March 1, 2022
YouTube be like pic.twitter.com/zlOOI0yq6a
tiktok is now allowing 10 minute videos??? sorry if ur tiktok is more than 3 minutes long i am scrolling.— serene (@sserxne) February 28, 2022
YouTubers seeing that TikTok is allowing 10 minute videos: pic.twitter.com/HsLMUEEvM9— Jurixn (@Jurixnn) March 1, 2022
Omg tiktok is allowing 10 minute videos now??? I wanna tell everyone now if I come across a 10 minute video I'm swiping. This ain't youtube— C. Hunter Art (@chunterart) March 1, 2022
If you’re watching a long-format video, would you stay on TikTok for it or go to YouTube?