Today, Lowe’s and Daymond John, star of ABC’s Shark Tank and New York Times best-selling author, are announcing the next round of Making It…With Lowe’s, a nationwide pitch program that gives diverse entrepreneurs a chance to take their business to the next level by selling on Lowes.com and in Lowe’s stores nationwide. This opportunity opens doors for entrepreneurs who are part of the LGBTQ+ community, minorities, people with disabilities, veterans, and women.
“Making It…With Lowe’s shines a light on the remarkable stories of diverse small business owners who are often overlooked and underrepresented,” said Daymond John, star of ABC’s Shark Tank, entrepreneur, and investor who will once again host and lend his expertise to give advice to the program finalists. “Last year’s program underscored the importance of giving them an opportunity to break through traditional processes. This year, as so many diverse small business owners begin the recovery process, it is even more important to provide them with a much-deserved space to succeed.”
The first round of Making It…With Lowe’s attracted more than 1,300 product submissions and the top suppliers received invaluable mentorship from Daymond John and Lowe’s merchants that helped them expand their reach, grow their business, and connect with new consumer audiences. Lowe’s is looking for applicants with innovative products, especially those who are members of the LGBTQ+ community, minorities, people with disabilities, veterans, and women. Starting today, July 13th through July 30 at midnight PST, applicants are invited to apply at Lowes.com/MakingItWithLowes.