There’s no denying that the Holidays bring out the sentimental commercials from companies. It sure did from the Dutch pharmaceutical company DocMorris!
An older gentleman starts the commercial by being motivated by a particular framed picture, then going into his shed and attempting to pick up a kettlebell, which he cannot do. By the end of the video he is working out with the same kettlebell and even has some neighbors getting in on the fun with him. At the very end we learn why he was trying so hard…and thats’ when we cue the tears.
In the words of one of my favorite comments from the YouTube channel, I’m not crying, I have a Christmas star in my eye.