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AUSTIN, TX - MARCH 17: Chick-fil-A cow and brand ambassador attend the PANDORA Discovery Den SXSW on March 17, 2016 in Austin, Texas. (Photo by Rachel Murray/Getty Images for Pandora)

There won’t be a Cow Appreciation Day at Chick-fil-A this year.

Chick-Fil-A is postponing its largest single-day customer appreciation event due to the coronavirus pandemic. The chicken chain’s annual tradition of Cow Appreciation Day consists of customers getting free food for dressing like a cow. After its first giveaway in 2005, nearly two million people have participated in recent years.

Previously, it had been held in July at restaurants nationwide. A new date has not been announced.

Source; USA Today